Supporting sensitive stories with clarity and care.
TELL (Tokyo English Lifeline) provides vital mental health support across Japan. For this series, we worked with their team to create films featuring Mental Health Champions, individuals sharing lived experiences to challenge stigma and encourage others to seek support. The work needed to remain honest and accessible, while handling sensitive subject matter with care.
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Supporting sensitive stories with clarity and care.
TELL (Tokyo English Lifeline) provides vital mental health support across Japan. For this series, we worked with their team to create films featuring Mental Health Champions, individuals sharing lived experiences to challenge stigma and encourage others to seek support. The work needed to remain honest and accessible, while handling sensitive subject matter with care.
Each film is built around interview-led storytelling, with visuals introduced carefully to support the individual and their message.
Working with a limited set of interview footage, we introduced animation and graphic elements to shape pacing and bring clarity to each story. These elements help organize ideas visually while maintaining a consistent tone across the series.
We developed a restrained visual layer, designed to sit alongside the story rather than compete with it.