Mental Health Champions
Tokyo English Lifeline (TELL)
Animation
Campaign
Interview
Social Impact

About

TELL (Tokyo English Lifeline)は、日本全国でメンタルヘルス支援、カウンセリング、危機対応サービスを提供する団体です。
Wild Tameはこれまでも、毎年開催されている「Tokyo Tower Climb」の記録映像制作などを通じて、TELLの活動をサポートしてきました。

今回、新たな取り組みとしてご相談を受けたのが、TELLの「Mental Health Champions」を紹介する映像シリーズです。
本シリーズでは、メンタルヘルスの課題を実体験として乗り越えてきた人々が、自身の言葉で語り、日本社会に根強く残るスティグマに向き合いながら、同じように悩む人々にエールを届けます。

映像には、渡辺樹里氏、ミュージシャンのダイアモンド☆ユカイ氏、そして田中健三氏が登場。それぞれが、自身の経験や向き合ってきた困難、そして今、なぜ他者を支える立場として活動しているのかを率直に語っています。その誠実さと開かれた姿勢こそが、本プロジェクトの核となっています。

Supporting sensitive stories with clarity and care.

TELL (Tokyo English Lifeline) provides vital mental health support across Japan. For this series, we worked with their team to create films featuring Mental Health Champions, individuals sharing lived experiences to challenge stigma and encourage others to seek support. The work needed to remain honest and accessible, while handling sensitive subject matter with care.

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Supporting sensitive stories with clarity and care.

TELL (Tokyo English Lifeline) provides vital mental health support across Japan. For this series, we worked with their team to create films featuring Mental Health Champions, individuals sharing lived experiences to challenge stigma and encourage others to seek support. The work needed to remain honest and accessible, while handling sensitive subject matter with care.

Each film is built around interview-led storytelling, with visuals introduced carefully to support the individual and their message.
Working with a limited set of interview footage, we introduced animation and graphic elements to shape pacing and bring clarity to each story. These elements help organise ideas visually while maintaining a consistent tone across the series.
We developed a restrained visual layer, designed to sit alongside the story rather than compete with it.

Credits

Creative Directors:

Hope Davison, Nanako Senda

Director of Photogrpahy: William Greenawalt

Editor: Hope Davison

Colorist: Michelle Madden

Illustrator/Animator: Masaki Finch

Audio Engineer: Sherina Hardy

Support: Jeremy Kuhles, Joseph Tame