Wild Tame began with an experiment.
In 2009, Joseph Tame had never run further than the bus stop. When a friend convinced him to run the Tokyo Quarter Marathon, he knew he’d need serious motivation to get to the finish line. His solution was simple: strap a newly released iPhone to his head and livestream the entire run.
Thousands of people watched.
And with an audience cheering him on in real time, backing out was no longer an option.
Joseph kept experimenting. Live broadcasts of the Tokyo Marathon eventually attracted more than 42,000 viewers and global media coverage.
Companies started asking a simple question:
Could you help us tell our stories like this?
In 2011, Joseph and his partner Satoko launched Wild Tame from a spare room in Tokyo. What began with stop-motion videos quickly grew into something broader: photography, branding, social media, events, and more.
The approach was simple:
Stay curious, solve problems, and let the work speak for itself.
Project by project, the company grew.
Today Wild Tame is a creative agency of more than 30 people from over a dozen nationalities. We work with organisations including Netflix, Google, Mitsubishi, and some of the world's leading pharmaceutical companies. Video sits at the heart of what we do, supported by branding, writing, and social media. These are the tools that help a story travel.
From a single iPhone strapped to a forehead to a team of more than thirty, the belief has never changed:
Great stories deserve to be told well.
