The RIZON animation project was a short-form animated video designed to demonstrate the cost savings of driving an electric RIZON truck compared to a diesel alternative. The video used motion graphics to visualize the price-per-mile calculations for both electricity and diesel fuel, making complex economic data accessible and engaging for a general audience.

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The vertical-format video was optimized for Instagram Reels, Stories, and YouTube Shorts, meeting audiences where they consume short-form content. The animation served as an effective tool for RIZON's communication/marketing efforts in the competitive electric truck market.